http://www.kayopenheartsevent.com/pages/reg.html#


The Open Hearts Valentine's Day Event ("Sweepstakes") is open to legal residents of the 50 United States and the District of Columbia who are 18 years of age or older as of date of entry.


ends 4:00 pm ET February 14, 2012


Entrants may enter in one of the following four ways:


(1) To enter via QR code: During the Promotion Period, scan/read the Quick Response ("QR") code on specially marked Kay® catalogs, in-store displays or direct mail pieces with your camera-enabled Smartphone ("Smartphone") which will automatically load to www.kayopenheartsevent.com ("Website") onto your Smartphone. Follow the instructions on-screen to complete all required fields on the entry form to receive one (1) entry into the Sweepstakes. If you do not have a QR code reader, software is available by mobile download. NOTE: You must have a data service plan for your wireless device with your wireless service provider to link to the Website. If you do not have a data service plan or a camera-enabled Smartphone, you may enter via the Website method of entry as hereafter described.


(2) To enter via the Website: During the Promotion period, visit the Website and complete all required fields of the on-screen entry form to receive one (1) entry into the Sweepstakes.


(3) To enter via Text: During the Promotion Period, use your cellular phone or a two-way text-messaging capable device (collectively, the "Device") to text KAY to 89074 ("Text"). Once you have sent the Text, you will need to reply to a message verifying your eligibility (per these rules) and then you will receive a confirming text message and one (1) entry into the Sweepstakes. Standard carrier message and data rates may apply. Text STOP to cancel. Text HELP for help. All entries must be received by 4:00 pm ET on February 14, 2012 to be eligible for the Sweepstakes drawing.


(4) To enter via Facebook®: Beginning at 10:00 am ET on January 9, 2012 and ending at 4:00 pm ET on February 14, 2012, visit the official Kay Jewelers Facebook® Fan Page at www.Facebook.com/KayJewelers. From the Fan Page, "Like" Kay Jewelers on Facebook®, accept the Sweepstakes Application (the "Application") and complete all required fields of the on-screen registration form to receive one (1) entry into the Sweepstakes. Entrants must pay normal Internet access and usage charges that may be imposed by their online service providers, if entering via the Website method of entry.


Limit one (1) entry per person/email address/mobile phone number per day, regardless of method of entry.



Prizes: Grand Prize (1): The Grand Prize winner receives a 5-day/4-night trip for two (2) to London, England. Trip includes round trip coach air transportation from the major airport nearest winner's residence to London, England, 4-nights hotel accommodations (based on double occupancy) at the K & K George Hotel or similar (based on availability), buffet breakfast at the hotel for 4-days, round trip ground transportation between airport and hotel, two (2) London travel pass cards, and $500, awarded in the form of a check, for the Grand Prize winner only. The Approximate Retail Value ("ARV") of the Grand Prize is $6,600.


First Prizes (10): A Sponsor-specified necklace from the Open Hearts by Jane Seymour® collection. The ARV of each First Prize is $749.


Second Prizes (25): A copy of the book Among Angels, by Jane Seymour. The ARV of each Second Prize is $9.99.